Leverage the digital to sell or rent
Brand IQ helps real estate businesses deliver beautifully crafted creatives that showcase their property for any geo-reference globally. Streamline the digital experience for your customers and power a personalized, engaging customer journey that ends with a visit to you.
Complete User View Through Digital Transformation
Complement your online data with offline data points and solve the challenge of disjoint data points. Brand IQ uses data science to match users online with offline transactional and visit data and integrate all data points into holistic campaigns that leverage contextual, device, and behavioral targeting.
Showcase your Property
Are you prepared to unlock the full potential of your property? Brand IQ helps you craft compelling rich media creatives that tell a story and help your prospective residents imagine what their new home could be like. Whether they are looking to purchase or rent, the first impression of your property they see online can make a huge difference.
Convert Traffic to Sales
Brand IQ focuses on running compelling creatives and showing them to high lifetime value users at scale. We use geo-fencing to target users who are located near your property and give them a compelling reason to come to visit. In addition, we target potential buyers who consider your property a good investment.
Personalize Customer Experiences
People have different browsing habits, especially when evaluating a real-estate investment opportunity or choosing a new home. We develop personalized creatives that contribute to visits to your properties, regardless of the digital channel people are using. Embracing a data-driven approach from the start gives you the means to showcase it across leading websites, apps, platforms, and smart TVs.
Digitize Offline Data
Put to work your offline data by turning it into addressable 1st party audiences that can be matched to similar audiences and reached across the web. Combine their online experience with compelling mail campaigns that drive loyalty and boost sales. Layer targeting and 3rd party audience data to maximize results and create enthusiastic buyers or tenants.