Leverage the digital to increase offline sales
Complete User View Through Digital Transformation
Digitize your data and solve the challenge of disjointed data points and separated advertising channels. Brand IQ uses data science to match users online with offline transactional data and integrates all data points into holistic campaigns that leverage contextual, device, and behavioral targeting.
Convert traffic to appointments
Brand IQ focuses on running compelling creatives and showing them to high lifetime value users at scale. We use geo-fencing to target users who are located near your physical venues and give them a compelling reason to make an appointment.
Personalize customer experiences
People have different browsing habits when looking for legal help. We design and program personalized content that contributes to visits to your website, regardless of the digital channel people are using. Embracing a data-driven approach from the start gives you the means to showcase your venue across leading websites, apps, platforms, and smart TVs.
Digitize offline data
Put your offline data to work by turning it into addressable first party audiences that can be reached across the web. Combine their online experience with compelling mail campaigns that drive loyalty and boost sales. Layer targeting and third-party audience data to maximize results and create loyal customers.
Drive back hesitant buyers
We help advertisers proactively engage with customers who may need more encouragement to finalize a purchase. Accelerate the conversion rate of hesitant buyers with personalized creatives, incentives, and messages. At the same time, avoid delivering discounts to shoppers who constantly compare and will buy regardless.
Digitize offline data
Put your offline data to work by turning it into addressable first party audiences that can be reached across the web. Combine their online experience with compelling mail campaigns that drive loyalty and boost sales. Layer targeting and third-party audience data to maximize results and create loyal customers.
Cross-promote аnd upsell
Brand IQ enables ambitious financial brands to take their advertising to the next level by helping them predict what customers will purchase next and reacting to demand trends. With us, you can incorporate information about user profiles, risk levels, life stages, and purchasing behavior into your campaign strategy. With Brand IQ, you’ll never miss the chance to boost sales!
Optimize ad campaigns across platforms
Our mission is to help advertisers reduce ad spending by scaling and optimizing ad campaigns across major paid channels, including DSPs, search, and social media. We combine human expertise with leading technology to deliver optimized campaigns that align with the needs of your business and your growth goals.
Boost conversions and loyalty on social media
Use your advertising data and campaign intelligence across the web to drive performance and loyalty on social media with our compelling creatives and meaningful messages. We help financial advertisers achieve better branding, spread the word about new product offerings and services, and achieve real, measurable results in the form of converting users.